Attendance: 831,000 people/year
Market potential and audience capture
Tourist traffic: 7.6 million people
Attendance: 713,000 people
12 buildings; 2,880 rooms Average price: 8,000 rubles/day
Attendance: 5,000 people/day in season Ticket price: 150 rubles/person
The City of Sochi - Arboretum
Attendance: 250,000 people Ticket price: 2,000 rubles/adult, 1,800 rubles/child
Attendance: 20,000 people/season Ticket price: 600 rubles/adult, 400 rubles/child
Ticket price: 1,000 rubles/adult, 700 rubles/child
There is no competition with other safari parks in this segment